Yas Mall, the largest mall in Abu Dhabi, today announced that it has completed a major milestone as part of its redevelopment plan, reaching97% occupancy and adding55 new stores by Q1 2022, strengthening its selection of retailers across all categories. The Yas Mall redevelopment project, launched in March 2021,is aimed at enhancing the customer journey by reimagining the mall’s spaces and introducing more than 100 new retail stores, catering to diverse customer preferences. The project work is on track for completion by summer 2022.
The main anchors of the redevelopment plan span across F&B, entertainment, homeware, furnishing and accessories, fashion, beauty, jewelry, health, flexible co-working spaces, as well as iconic corporate offices. Building on its existing outstanding portfolio, the mall is increasing its F&B and Entertainment offerings by over 50%, and introducing a dedicated home furnishing district with new brands. The plan also includes welcoming trendy international fashion brands to the capital for the first time, as well as expanding the health, beauty, and jewelry offering – continuing to evolve Yas Mall’s vision of being a premium destination to live, work and play.
Saoud Khoory, Chief Retail Officer of Aldar Investment, said: “Our redevelopment project remains on course as we continue to pioneer the retail industry and adapt to this evolving sector,with exclusive experiences and world-class retail and leisure offerings, while at the same time contributing to the local economy.Our transformational plan is in line with evolving customer needs and aims to future-proof Yas Mall, delivering a new and diversified offering to enrich the overall experience.”
An area spanning 25,000 sqm2 has been converted to reinforce Yas Mall’s position as the perfect destination to Work, Live and Play. Within this area is the comfortable and state of the art Cloud Spaces as well as corporate headquarters including the newly launchedAldar Square. In addition, Yas Mall will soon be launching a brand-new retail concept that serves as a “destination” within the mall, with the promise of elevating the shopping experience to a new level and providing new thriving concepts the opportunity to flourish as part of Aldar’s commitment to supporting SMEs. It will provide a visually stimulating and community-spirited space where fashion meets art, and boundary-pushing technology creates the perfect arena for innovative food, lifestyle, and beauty brands.
The biggest sensorial screen within a mall space in the Middle East was unveiled at Town Square in December. The interactive screen integrates an immersive sound and camera system and is the world’s highest resolution video wall built in a mall.
One of Yas Mall’s longest-standing tenants, Apple has relocated to a prime corner location within Town Square, now occupying a space that is nearly double in size, and equipped with a new design that features a stunning curved glass exterior and over 150 feet of glass throughout the storefront.
In the fourth quarter of 2021, Yas Mall welcomed more than 25 retailers, which include Food and Beverage outlets such as Forever Rose,%Arabica, Taco De Casa, Table Otto, L’Eclair de Génie by Chef Christoph Adams,Leens, Emarati Coffee and Entrecote Café de Paris. As part of the North Entrance enhancement, the revamped and expandedM&S Caféis serving a delicious selection of meals, while the uniquely designed food hall, huna Yas will soon welcome guests with the perfect outdoor dining experience.
Yas Mall’s retail collection has also seen the addition of Sophia Bognem, Faces, Stressless,Bloomr, Paperchase and Loft Fifth Avenue, while Mango,Gant and Women’s Secret underwent a major refurbishment, each with a fresh look and feel. Furthermore, the revamped leading luxury fashion destination, Tryano now boasts innovative concepts and a wide range of high-end fashion brands such as the iconic Dior, Fendi, Valentino, Carolina Herrera, Dolce &Gabbanaand Tory Burch. It also includes well-loved luxury brands,Christian Louboutin and Salvatore Ferragamo, all catering to the country’s fashion and beauty connoisseurs. With the addition of Waitrose, Yas Mall will offer customers two well-known and highly reputed hypermarkets.
The addition of 30 new retail outlets planned for Q1 2022 will further elevate the shopping experience and overall customer journey for both local and international visitors. The upcoming new outlets will include a revamp to flagship stores such as Zaraacross two levels, as well as a facelift of some of the biggest anchor tenants, including Adidas, Sephora, Forever 21 and Zara Home. New F&B offerings will includeKronful, Sticky Rice, La Serre, Shiroi Izakaya, Montauk, Joud Café. Yas Mall will also welcome Mercedes Benz, Vogue Gym, Roomours, The Master’s Perfume, Bella Maison, Vans, Columbia, Timberland, and many more. The Boulevard will see upgraded sports offerings with five unique concepts and an exciting experiential store by a world-renowned football club. Another exciting homegrown concept coming to Yas Mall isAir Maniax, a large indoor inflatable park suitable for visitors of all ages.
With multiple activities and attractions on offer, Yas Mall has become a hotspot in Abu Dhabi, engaging visitors of all ages all year round. Recently it launched various immersive experiences such as its own Winter Wonderland and the Vintage Car Show. Since its opening in 2014, Yas Mall has attracted close to 20 million visitors a year with its unparalleled retail selection combined with world-class dining, entertainment and leisure attractions. As part of its ongoing commitment to enhance its offering and cater to the ever-evolving needs of its customers year-round, Yas Mall’s latest developments, new stores and entertainment offerings are sure to engage visitors of all age groups by creating a social space combined with the city’s most popular and diverse retail mix. The redevelopment project is a testament to Aldar Investment’s commitment to delivering an incredible shopping, dining and entertainment experience for all under one roof.
